Agricultural Growth and Rural Development

Asparagus Promotion in the Media

Asparagus Promotion in the Media

April 23, 2020 – As part of the promotion of the asparagus crop, on Thursday Apr. 23, the AGRO Program’s Senior Vegetable Production Manager Ismet Babaj was a guest on the morning show “Ora 7” at Klan Television. He was joined by asparagus farmer Alkend Tahirsylaj, owner of Dukagjini Farm, who cultivates 2.3 hectares of asparagus culitvation in Istog. They shared information about the high quality of local asparagus and where consumers can buy the product. They also talked about USAID’s support in the cultivation and promotion of asparagus. Due to the severe restrictions of free movement imposed by the government and the closing of restaurants throughout Kosovo because of COVID-19 circumnstances, it limits the sale and distribution of freshly harvested asparagus. However, farmers such as Alkend have turned to social media increasingly, and are taking orders online for delivery of asparagus.